17.12.09

Andrew McAfee from MIT and Web 2.0


Technology impacts us socially and culturally long before we understand what that impact is. Given that business and organizational life of all kinds is deeply cultural, it is no surprise that changes in how we communicate, share ideas, collaborate and assess value will not leave our enterprises unscathed. Many aspects of our current thinking, many inherited 'common sense' defaults, and assorted default habits need to be reconsidered.

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